Insurance Brokers
AI Lead Generation for Insurance Brokers
EVERY QUOTE CHASED.
EVERY RENEWAL DEFENDED.
Broking revenue leaks in two places: quotes that never convert and renewals that quietly walk. We deploy AI agents that chase both, on schedule, without adding account handlers.
24–48h
From kick-off to live agents
24/7
Enquiry and quote-chase coverage
80+
Languages supported
100%
Conversations logged and auditable
WHAT ACTUALLY BREAKS.
- Quotes are issued and never chased to bind
- Renewals are worked in the final fortnight, after the client has already shopped the market
- Account handlers are the bottleneck on both new business and retention
- No reliable view of which sectors, schemes or sources actually convert
THE BUYING JOURNEY.
01
Trigger
Renewal date approaching, a new risk, a claim experience or a premium increase.
02
Market
Client approaches two or three brokers; information gathering starts.
03
Quote
Terms issued. This is the highest-leakage stage in broking.
04
Bind and retain
Cover incepts; the next renewal cycle begins immediately.
THE WORKFLOWS.
Quote chase to bind
- 1.Terms issued and recorded in the broking system
- 2.HERALD follows up on a cadence set by premium band and cover type
- 3.Questions answered by ARIA within scope, or routed to the handler
- 4.Bind, decline or lapse written back so quote-to-bind is measurable
Renewal defence
- 1.Renewal date triggers the sequence weeks earlier than manual practice
- 2.Changes in cover, turnover, headcount or claims collected in advance
- 3.Review call booked with the account handler
- 4.Non-responders escalated with a documented last-attempt record
Commercial new business
- 1.NOVA builds a sector and geography target list with renewal timing where known
- 2.Approved multichannel sequence opens the conversation
- 3.ARIA qualifies and books the broker
- 4.Source and sector tracked to bound premium
SYSTEMS & CHANNELS.
Common CRM systems
- Acturis
- Applied Epic
- Open GI
- HubSpot alongside the broking platform
Acquisition channels
- Referral and existing book
- Paid search on commercial cover terms
- LinkedIn outbound to commercial risks
- Aggregators for personal lines
Integrations we connect
- Broking platform (Acturis, Applied, Open GI)
- CRM
- Handler calendars
- Telephony and email
- Document and e-signature tooling
Third-party product names are the trade marks of their owners and are listed because they are common in this sector — not to imply a partnership or certification. Where a platform has no open API we say so before we start.
KPIS THAT MATTER HERE.
- Quote-to-bind rate
- Renewal retention rate
- Days before renewal that contact starts
- New business premium by sector
- Handler time per bound policy
EXAMPLE ROI MODEL.
Formulas, not forecasts. Run them on your own figures — nothing below is a guaranteed or measured result.
- Quote recovery
- Unchased quotes per month × modelled uplift in bind rate × average commission
- Retention effect
- Policies retained above baseline × average commission
- Handler capacity
- Chase hours removed × loaded handler cost per hour
- Net position
- Commission gained + time released − platform cost
PROOF, HONESTLY.
Xiilio Ltd was incorporated on 23 January 2026 and publishes no case study for this sector. Rather than borrow someone else's numbers, here is exactly what we measure in an engagement — from your systems, against your baseline.
- Quote-to-bind and retention measured from your broking system before and after
- Sequence-level reporting so the chase cadence can be tuned
- Full transcripts retained for FCA file review
WHAT YOU'RE PROBABLY THINKING.
"Acturis is closed; you cannot integrate."
Where a platform has no open API we work through supported exports and a CRM layer, and we say so plainly rather than promising a direct integration.
"Clients expect their named handler."
They keep them. The agent does the chasing and the scheduling; the handler does the broking.
"Regulatory risk on advice."
The agent captures demands and needs information only. Advice and the statement of demands and needs remain with your authorised broker.
GUARDRAILS.
Compliance
- FCA-aware scripting — information gathering, never advice or a recommendation
- Demands-and-needs capture handed to your authorised broker, not the agent
- Vulnerable-customer signals flagged and routed to a human
- Consent, opt-out and full transcript retained on every contact
Security requirements
- Client and claims data encrypted with UK data residency
- Role-based access mapped to handler responsibility
- No payment or bank details captured by an agent
- Retention aligned to FCA record-keeping expectations
Human approval required
- Cover and eligibility criteria approved before go-live
- Any advice-adjacent question routes to a broker
- Renewal messaging approved by compliance
- Vulnerable-customer flags escalate immediately
Xiilio holds no sector certification or regulatory approval, and nothing here transfers your regulatory responsibility to us. See Responsible AI for the full governance framework.
Frequently Asked
INSURANCE BROKERS, EXPLAINED.
Straight answers on scope, compliance and how Xiilio deploys for insurance brokers.
- Will the agent give insurance advice?
- No. It gathers demands and needs information and books time with your authorised broker. Advice, recommendation and the statement of demands and needs stay with your regulated people.
- Does it integrate with Acturis?
- We integrate with the broking platform you already run — Acturis, Applied Epic, Open GI or a CRM alongside it — rather than replacing it. Where a platform has no open API we work through supported exports and your CRM layer.
- How does renewal defence work?
- Renewal dates in your system trigger a sequence that starts weeks earlier than a manual process would, gathers changes in cover, and books the review call before the client shops the market.